“The most significant development in audio since the arrival of surround sound is here. Dolby® Atmos™ delivers audiences a more natural and realistic soundfield, transporting them into the story with a lifelike sensory experience. Developed with input from professionals throughout the movie industry, Dolby Atmos represents a dynamic shift in audio, reinventing the traditional surround sound methodology and offering a complete platform for sound now and well into the future” (http://www.dolby.com/us/en/professional/technology/cinema/dolby-atmos.html)